Archive for the ‘marketing’ Category
Getting started with search engine marketing
Posted by: Jeremy on: October 8, 2009
- In: marketing
- 3 Comments
Want to get more out of online marketing – but you don’t know SEM from SEO? You’re not alone: millions of small businesses are trying to understand how to effectively market their business online.
We recently spoke with Matt Malden of Yield software, a company that focuses on providing tools and expertise for improving online marketing [...]
BuyerZone working with Bing – should you?
Posted by: Jeremy on: August 5, 2009
- In: marketing
- Comments Off
Just a quick pointer to this brief BuyerZone case study on Microsoft.com. For years (more like 2003 than 2006 as it says in the case study) BuyerZone has run paid SEM campaigns on many search engines, major and otherwise. Suffice it to say that we’ve gotten pretty good at it — and we can solidly [...]
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